Fundamental crisis in consumer engagement
However, there is another very real disruption that has taken place that is all too in danger of becoming permanent. And it significantly affects our industry. This disruption is not within our industry by technology companies or management consultancies, such as Deloitte and Accenture, but rather to our industry.
It is the fundamental crisis in consumer engagement and trust in brands, organisations, institutions and, even, government. Läs mer på Campaign.